Sales & Marketing

Retail marketing helps your business expand its reach, connect with customers, nurture relationships and tell your brand story. It...

The summer season is (almost) in full swing. And while tourist and hospitality industries generally see a boon in sales, traditional...

5.07 billion people are currently using social media. That’s 62.6% of the world’s population. We’re not saying anything groundbreaking...

A solid restaurant social media marketing strategy is an essential part of a comprehensive marketing plan. Rounding out your digital...

There are more than 2.4 billion worldwide Instagram users. And 90% of them follow at least one business profile. No matter the size...

We all know that first impressions matter. When it comes to retail, they might mean the difference between a new customer and a lost...

The game of golf is entering into an exciting new phase. With participation still on the rise since the pandemic, a dynamic new cohort...

Father’s Day is upon us, and it’s high time to prepare.While the jury’s out on the exact numbers for Father’s Day 2023, last...

While not as notoriously hectic for restaurants as Mother’s Day, there’s a lot of revenue to be made on Father’s Day if you know...

Marketing your business can take up a ton of time and resources. As a retailer, it can be difficult to gain traction through your marketing...

Unless you’ve been doing business under a rock lately, then you know that Mother’s Day is only a few weeks away. And while it isn’t...

Give me one margarita, I’ma open the restaurant doorGive me two margaritas, I’ma send my servers to the floorGive me three margaritas,...

On March 17, restaurants and bars around the world will serve countless pints of beer to millions of people for Saint Patrick’s Day,...

Growing your business can be tough. With so many other merchants in your area offering similar products and services, attracting and...

Every restaurant in town runs a special Valentine’s Day promotion—so what can you do to stand out? Lightspeed pulled the numbers...

Here’s something that’s on the minds of retailers around the world: how to increase retail sales in-store.Most retailers share...

It’s getting to be that time of year. With the frenzy of Christmas, Hanukkah and Kwanzaa over, the calendar creeps towards the big...

A gift guide is one of the most powerful tools you can have during the holidays. It allows you to showcase your products, inspire shoppers...

Customer acquisition cost is on the rise—one study says it increased as much as 222% between 2013 and 2022. Research by Ecwid by...

Everyone’s a critic. This adage is especially resonant today as smartphones give diners the ability to publish their thoughts about...

  Life House doesn’t lack in secret sauce. Or better stated, its spaces have an abundance of local flavor. Be it Palm Springs or...